Thursday, November 5, 2009

Levels of communication

Getting customers is a numbers game, most of us that aren't sales types would wrather slit our wrist than face an embarassing situation facing rejection.

A man was talking to a lady friend and says he walks around all day in a busy city and walked up to every woman he sees and asks "would you like to have sex?"
The lady says, oh, what a terrible pickup line, you must
Get slapped a lot?  The man says, I do...but I also get a lot of sex.
Obviously I am not recommending this...LOL
My point is that if we ask for what we want to enough people, a few will agree to offer.
So, what we're looking to do is ask a question about what we offer that creates curiosity and gets them asking US to tell them more.
People are looking to solve their problems and make their life easier, so if we focus on benefits to them we get a better result...and after all that's the only thing that matters anyway and we don't face rejection...so if there is no rejection we can easily go through the numbers.

Let me give you an example.  Have you ever been nervous about calling a potential customer? Why is that a hard call? Because we don't know exactly what to say, and we don't like rejection.
On the other side, if you were looking for a limited supply DVD movie, and you call best buy and ask if they carry it and they say no, you call another place...no, and another....no.  why does this rejection not bother us?  Because we know its a numbers game, and chances are one store may have it, so we keep calling.

Have you experienced that?

There are plenty of potential clients out there for you, we just need to know what to say to create curiosity with them and approach them the correct way professionally.

So how do we do this?  Let me know what you come up with and I'll help to give an example on how I would do it if I were you.

Stay creative.